Bright Blonde Essential Priming Serum 100mL Texture Spray softness and vitality with this

softness and vitality with this indulgently conditioning hair therapy

to voluminous and bold—with a glossy finish and long-lasting hold

intense conditioning and color fade protection

Intensely nourishes all hair types

Bright Blonde Essential Priming Serum 100mL Texture Spray softness and vitality with thisAn essential first step when caring for blonde hair. Specially formulated with violet and pearlized pigments, our brightening serum tones and eliminates brassiness while replenishing moisture and protecting up to 450F. Hair is left restored, touchably soft and lit from within. Work through damp hair before styling to protect, tone and hydrate. FYI any Oribe product in a smaller bottle like this is more concentrated, so you don't need to overuse! The