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EAN: 9783036957616 Farbverschnitt: Generell werden die Bücher ohne Farbverschnitt geliefert
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Framework for Marketing Management, A, Global Edition rabattfaehig EAN: 9783036957616 Farbverschnitt: Generell werdenFor graduate and undergraduate courses in marketing management. A Succinct Guide to 21st Century Marketing Management Framework for Marketing Management is a concise, streamlined version of Kotler and Kellers 15th Edition of Marketing Management, a comprehensive look at marketing strategy. The books efficient coverage of current marketing management practices makes for a short yet thorough text that provides the perfect supplement for incorporated
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